Adobe Optimize at Edge — Cloudflare Worker

This Worker routes AI/LLM agent traffic (GPTBot, ChatGPT-User, ClaudeBot, etc.) to Adobe's Optimize at Edge service, while passing human and SEO bot traffic directly to your origin — unchanged.

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What it does

Incoming request
  ├── LLM / AI bot?  → routed to live.edgeoptimize.net  (optimized HTML)
  └── Human / SEO?   → passed to your origin            (unchanged)

• Zero impact on human visitors or SEO bots
• Automatic failover to origin if Adobe edge is unreachable
• Loop protection built in

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Prerequisites

• Cloudflare account with Workers enabled (free tier works)
• Your domain must be on Cloudflare (proxied, not DNS-only)
• An API key from Adobe LLM Optimizer

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Deploy

Click the button above, then complete these steps:

Step 1 — Connect accounts

• Authorize GitHub (Cloudflare will fork this repo into your account)
• Authorize your Cloudflare account

Step 2 — Set your API key

After the Worker deploys, go to:

Cloudflare Dashboard → Workers & Pages → edge-optimize-router → Settings → Variables and Secrets

Add a new Secret:

Name	Value
EDGE_OPTIMIZE_API_KEY	Your API key from Adobe LLM Optimizer

Step 3 — Set your domain

In the same Settings page, add a Variable:

Name	Value
EDGE_OPTIMIZE_TARGET_HOST	Your domain without protocol, e.g. acme.com

Step 4 — Add a route

Go to Cloudflare Dashboard → Workers & Pages → edge-optimize-router → Settings → Triggers → Routes and click Add route.

Field	Value
Route	*yourdomain.com/*
Zone	Select your domain from the dropdown

Replace yourdomain.com with your actual domain. The zone dropdown lists all domains in your Cloudflare account.

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Verify it's working

Run this curl command (replace yourdomain.com):

# Should route to Adobe edge — look for x-edgeoptimize-request-id in response headers
curl -I -A "GPTBot" https://yourdomain.com/

# Should go to your origin — no x-edgeoptimize headers
curl -I -A "Mozilla/5.0" https://yourdomain.com/

A successful AI bot request will have this response header:

x-edgeoptimize-routed: true
x-edgeoptimize-request-id: <some-id>

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Rollback

To disable the Worker instantly, go to:

Cloudflare Dashboard → Workers & Pages → edge-optimize-router → Triggers → Routes

Delete the route. Your origin will serve all traffic again immediately. The Worker remains deployed but inactive.

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Supported AI bots

The Worker currently detects:

• GPTBot
• ChatGPT-User
• ClaudeBot
• Claude-Web
• anthropic-ai
• PerplexityBot
• YouBot
• Applebot-Extended
• AdobeEdgeOptimize

To add more patterns, edit cloudflare/automation/src/worker.js and redeploy.

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Configuration reference

Variable	Type	Description
EDGE_OPTIMIZE_API_KEY	Secret	Your API key from Adobe LLM Optimizer
EDGE_OPTIMIZE_TARGET_HOST	Variable	Your domain without protocol (e.g. acme.com)

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License

Apache 2.0 — see LICENSE