diff --git a/catalog/src/main/kotlin/com/adevinta/spark/catalog/examples/samples/tags/TagsExamples.kt b/catalog/src/main/kotlin/com/adevinta/spark/catalog/examples/samples/tags/TagsExamples.kt
index 9adbaecca..e3ff49085 100644
--- a/catalog/src/main/kotlin/com/adevinta/spark/catalog/examples/samples/tags/TagsExamples.kt
+++ b/catalog/src/main/kotlin/com/adevinta/spark/catalog/examples/samples/tags/TagsExamples.kt
@@ -27,14 +27,17 @@ import androidx.compose.foundation.layout.ExperimentalLayoutApi
 import androidx.compose.foundation.layout.FlowRow
 import androidx.compose.runtime.Composable
 import androidx.compose.ui.unit.dp
+import com.adevinta.spark.ExperimentalSparkApi
 import com.adevinta.spark.catalog.model.Example
 import com.adevinta.spark.catalog.util.SampleSourceUrl
+import com.adevinta.spark.components.tags.Highlight
+import com.adevinta.spark.components.tags.HighlightBadge
+import com.adevinta.spark.components.tags.Tag
 import com.adevinta.spark.components.tags.TagFilled
-import com.adevinta.spark.components.tags.TagHighlight
-import com.adevinta.spark.components.tags.TagHighlightBadge
 import com.adevinta.spark.components.tags.TagIntent
 import com.adevinta.spark.components.tags.TagOutlined
 import com.adevinta.spark.components.tags.TagTinted
+import com.adevinta.spark.components.text.Text
 import com.adevinta.spark.icons.LeboncoinIcons
 import com.adevinta.spark.icons.RocketOutline
 import com.adevinta.spark.icons.SparkIcon
@@ -44,7 +47,7 @@ import kotlinx.collections.immutable.persistentListOf
 private const val TagsExampleDescription = "Tags examples"
 private const val TagsExampleSourceUrl = "$SampleSourceUrl/TagSamples.kt"
 
-@OptIn(ExperimentalLayoutApi::class)
+@OptIn(ExperimentalLayoutApi::class, ExperimentalSparkApi::class)
 public val TagsExamples: ImmutableList<Example> = persistentListOf(
     Example(
         id = "filled",
@@ -105,8 +108,18 @@ public val TagsExamples: ImmutableList<Example> = persistentListOf(
             horizontalArrangement = Arrangement.spacedBy(8.dp),
             verticalArrangement = Arrangement.spacedBy(8.dp),
         ) {
-            TagHighlight()
-            TagHighlightBadge()
+            Tag.Highlight()
+            Tag.HighlightBadge()
+        }
+    },
+    Example(
+        id = "ai",
+        name = "Tag \"AI\"",
+        description = "The AI tag highlights content generated or curated by AI.",
+        sourceUrl = TagsExampleSourceUrl,
+    ) {
+        Tag.Ai {
+            Text("À la une")
         }
     },
     Example(
diff --git a/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagDocumentationScreenshots.kt b/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagDocumentationScreenshots.kt
index 8027a4381..558e6b77b 100644
--- a/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagDocumentationScreenshots.kt
+++ b/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagDocumentationScreenshots.kt
@@ -27,12 +27,13 @@ import androidx.compose.ui.unit.dp
 import com.adevinta.spark.DefaultTestDevices
 import com.adevinta.spark.ExperimentalSparkApi
 import com.adevinta.spark.SparkTheme
+import com.adevinta.spark.components.tags.Highlight
+import com.adevinta.spark.components.tags.HighlightBadge
+import com.adevinta.spark.components.tags.Tag
 import com.adevinta.spark.components.tags.TagFilled
-import com.adevinta.spark.components.tags.TagHighlight
-import com.adevinta.spark.components.tags.TagHighlightBadge
-import com.adevinta.spark.components.tags.TagIntent
 import com.adevinta.spark.components.tags.TagOutlined
 import com.adevinta.spark.components.tags.TagTinted
+import com.adevinta.spark.components.text.Text
 import com.adevinta.spark.icons.FireFill
 import com.adevinta.spark.icons.LeboncoinIcons
 import com.adevinta.spark.paparazziRule
@@ -81,12 +82,19 @@ internal class TagDocumentationScreenshots {
     }
 
     @Test
-    fun tagHighlight() = paparazzi.sparkDocSnapshot {
-        TagHighlight()
+    fun highlight() = paparazzi.sparkDocSnapshot {
+        Tag.Highlight()
     }
 
     @Test
-    fun tagHighlightBadge() = paparazzi.sparkDocSnapshot({ SparkTheme.colors.backgroundVariant }) {
-        TagHighlightBadge()
+    fun highlightBadge() = paparazzi.sparkDocSnapshot({ SparkTheme.colors.backgroundVariant }) {
+        Tag.HighlightBadge()
+    }
+
+    @Test
+    fun tagAi() = paparazzi.sparkDocSnapshot {
+        Tag.Ai {
+            Text("À la une")
+        }
     }
 }
diff --git a/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagsScreenshot.kt b/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagsScreenshot.kt
index 4fbc532ce..bba043a57 100644
--- a/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagsScreenshot.kt
+++ b/spark-screenshot-testing/src/test/kotlin/com/adevinta/spark/tags/TagsScreenshot.kt
@@ -36,9 +36,10 @@ import com.adevinta.spark.DefaultTestDevices
 import com.adevinta.spark.ExperimentalSparkApi
 import com.adevinta.spark.SparkTheme
 import com.adevinta.spark.components.surface.Surface
+import com.adevinta.spark.components.tags.Highlight
+import com.adevinta.spark.components.tags.HighlightBadge
+import com.adevinta.spark.components.tags.Tag
 import com.adevinta.spark.components.tags.TagFilled
-import com.adevinta.spark.components.tags.TagHighlight
-import com.adevinta.spark.components.tags.TagHighlightBadge
 import com.adevinta.spark.components.tags.TagIntent
 import com.adevinta.spark.components.tags.TagOutlined
 import com.adevinta.spark.components.tags.TagTinted
@@ -175,13 +176,13 @@ internal class TagsScreenshot {
                 text = "TagHighlight",
                 style = SparkTheme.typography.headline2,
             )
-            TagHighlight()
+            Tag.Highlight()
 
             Text(
                 text = "TagHighlightBadge",
                 style = SparkTheme.typography.headline2,
             )
-            TagHighlightBadge()
+            Tag.HighlightBadge()
         }
     }
 
diff --git a/spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagHighlight.png b/spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_highlight.png
similarity index 100%
rename from spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagHighlight.png
rename to spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_highlight.png
diff --git a/spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagHighlightBadge.png b/spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_highlightBadge.png
similarity index 100%
rename from spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagHighlightBadge.png
rename to spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_highlightBadge.png
diff --git a/spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagAi.png b/spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagAi.png
new file mode 100644
index 000000000..036a78626
--- /dev/null
+++ b/spark-screenshot-testing/src/test/snapshots/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagAi.png
@@ -0,0 +1,3 @@
+version https://git-lfs.github.com/spec/v1
+oid sha256:8bbdeb8738cd085aa9d50f2849d9e5b6a819f2caaa2f4ee681d13ab5a521a850
+size 13311
diff --git a/spark/src/main/kotlin/com/adevinta/spark/components/chips/ChipDefaults.kt b/spark/src/main/kotlin/com/adevinta/spark/components/chips/ChipDefaults.kt
index b9b5de9bf..061e7540b 100644
--- a/spark/src/main/kotlin/com/adevinta/spark/components/chips/ChipDefaults.kt
+++ b/spark/src/main/kotlin/com/adevinta/spark/components/chips/ChipDefaults.kt
@@ -25,26 +25,12 @@ import androidx.compose.foundation.layout.PaddingValues
 import androidx.compose.ui.unit.dp
 
 public object ChipDefaults {
-    /**
-     * The padding between the elements in the chip.
-     */
-    private val HorizontalElementsPadding = 8.dp
 
     /**
      * The size of the leading icon in the chip.
      */
     internal val LeadingIconSize = 16.dp
 
-    /**
-     * Horizontal padding for chip content.
-     */
-    internal val ChipPadding = PaddingValues(horizontal = HorizontalElementsPadding)
-
-    /**
-     * Spacing between the leading icon and the label.
-     */
-    internal val LeadingIconEndSpacing = 4.dp
-
     /**
      * The outlined chip's border size
      */
@@ -59,4 +45,8 @@ public object ChipDefaults {
      * The chip's default height
      */
     internal val MinHeight = 32.dp
+
+    private val HorizontalElementsPadding = 8.dp
+
+    internal val ChipPadding = PaddingValues(horizontal = HorizontalElementsPadding)
 }
diff --git a/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.kt b/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.kt
index 257536db0..188e2eebb 100644
--- a/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.kt
+++ b/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.kt
@@ -46,17 +46,19 @@ import androidx.compose.ui.graphics.Shape
 import androidx.compose.ui.text.AnnotatedString
 import androidx.compose.ui.tooling.preview.Preview
 import androidx.compose.ui.unit.dp
+import com.adevinta.spark.ExperimentalSparkApi
 import com.adevinta.spark.InternalSparkApi
 import com.adevinta.spark.PreviewTheme
 import com.adevinta.spark.SparkTheme
-import com.adevinta.spark.components.chips.ChipDefaults.LeadingIconEndSpacing
 import com.adevinta.spark.components.icons.Icon
 import com.adevinta.spark.components.surface.Surface
-import com.adevinta.spark.components.tags.TagDefaults.LeadingIconSize
+import com.adevinta.spark.components.tags.TagTokens.LeadingIconSize
 import com.adevinta.spark.components.text.Text
 import com.adevinta.spark.icons.AccessoriesCriteria
+import com.adevinta.spark.icons.BroomstickSparks
 import com.adevinta.spark.icons.LeboncoinIcons
 import com.adevinta.spark.icons.SparkIcon
+import com.adevinta.spark.icons.Sparks
 import com.adevinta.spark.tokens.contentColorFor
 import com.adevinta.spark.tokens.highlight
 import com.adevinta.spark.tools.modifiers.SlotArea
@@ -93,13 +95,14 @@ internal fun BaseSparkTag(
         border = border,
     ) {
         ProvideTextStyle(
-            value = SparkTheme.typography.caption.highlight,
+            value = TagTokens.contentTypo,
         ) {
             Row(
                 Modifier
                     .defaultMinSize(minHeight = size.minHeight.dp)
-                    .padding(vertical = size.verticalPadding.dp, horizontal = HorizontalPadding),
-                horizontalArrangement = Arrangement.spacedBy(LeadingIconEndSpacing, Alignment.Start),
+                    .padding(TagTokens.contentPadding)
+                    .padding(vertical = size.verticalPadding.dp),
+                horizontalArrangement = Arrangement.spacedBy(TagTokens.ContentSpacing, Alignment.Start),
                 verticalAlignment = Alignment.CenterVertically,
             ) {
                 AnimatedVisibility(
@@ -161,6 +164,44 @@ internal fun BaseSparkTag(
     )
 }
 
+public object Tag {
+    /**
+     * A tag that marks AI-generated or AI-assisted content. Styled with the Spark AI colour tokens
+     * (`ai`, `aiContainer`, `onAiContainer`).
+     *
+     * ![Tag Ai](https://leboncoin.github.io/spark-android/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagAi.png)
+     *
+     * @param modifier Modifier for the tag container.
+     * @param leadingIcon The icon displayed before the content. Defaults to [TagDefaults.Ai.icon].
+     * @param atEnd Whether the animated vector should be rendered at the end of its animations.
+     * @param content The main content of the tag, usually a [Text].
+     */
+    @ExperimentalSparkApi
+    @Composable
+    public fun Ai(
+        modifier: Modifier = Modifier,
+        leadingIcon: SparkIcon = TagDefaults.Ai.icon,
+        atEnd: Boolean = false,
+        content: @Composable RowScope.() -> Unit,
+    ) {
+        BaseSparkTag(
+            colors = TagColors(
+                backgroundColor = TagTokens.Ai.containerColor,
+                contentColor = TagTokens.Ai.contentColor,
+            ),
+            modifier = modifier,
+            border = BorderStroke(
+                TagTokens.OutlinedBorderSize,
+                TagTokens.Ai.borderColor,
+            ),
+            tint = TagTokens.Ai.iconTint,
+            leadingIcon = leadingIcon,
+        ) {
+            content()
+        }
+    }
+}
+
 @Composable
 private fun <T> RowScope.AnimatedVisibility(
     value: T?,
@@ -263,15 +304,6 @@ internal fun SparkTag(
 public data class TagColors(val backgroundColor: Color, val contentColor: Color)
 
 public object TagDefaults {
-    /**
-     * The outlined tag's border size
-     */
-    internal val OutlinedBorderSize = 1.dp
-
-    /**
-     * The size of a tag's leading icon
-     */
-    internal val LeadingIconSize = 12.dp
 
     @Composable
     @InternalSparkApi
@@ -306,16 +338,18 @@ public object TagDefaults {
             contentColor = contentColor,
         )
     }
-}
 
-private val HorizontalPadding = 8.dp
+    public object Ai {
+        public val icon: SparkIcon = LeboncoinIcons.Sparks
+    }
+}
 
 @Preview(
     group = "Tags",
     name = "Tag",
 )
 @Composable
-private fun SparkTagPreview() {
+private fun PreviewSparkTag() {
     PreviewTheme {
         val colors = TagDefaults.filledColors()
         BaseSparkTag(colors = colors, atEnd = false) {
@@ -332,3 +366,20 @@ private fun SparkTagPreview() {
         }
     }
 }
+
+@Preview(
+    group = "Tags",
+    name = "Ai",
+)
+@Composable
+private fun PreviewAiTag() {
+    PreviewTheme {
+        val colors = TagDefaults.filledColors()
+        Tag.Ai(atEnd = false) {
+            Text("À la une")
+        }
+        Tag.Ai(leadingIcon = LeboncoinIcons.BroomstickSparks, atEnd = false) {
+            Text("À la deux")
+        }
+    }
+}
diff --git a/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.md b/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.md
index aaadc232f..fb89f6b2d 100644
--- a/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.md
+++ b/spark/src/main/kotlin/com/adevinta/spark/components/tags/Tag.md
@@ -56,5 +56,17 @@ The Highlight tag allows you to temporarily highlight new features of the produc
 - Implement with an End-of-Life Remote Config to prevent indefinite production presence
 
 ```kotlin
-TagHighlight()
+Tag.Highlight()
+```
+
+### Tag "Ai"
+
+The Ai tag marks AI-generated or AI-assisted content. Use it to clearly signal to users when content has been produced or enhanced by AI.
+
+![](../../images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagAi.png)
+
+```kotlin
+Tag.Ai {
+    Text("À la une")
+}
 ```
diff --git a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagHighlight.kt b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagHighlight.kt
index 8f745b9c0..aa7ad2393 100644
--- a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagHighlight.kt
+++ b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagHighlight.kt
@@ -48,15 +48,15 @@ import com.adevinta.spark.tools.modifiers.invisibleSemantic
  * Ensure that this component is being used with a End of life Remote Config so that it doesn't remain in
  * production indefinitely.
  *
- * ![Tag Highlight](https://leboncoin.github.io/spark-android/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagHighlight.png)
+ * ![Tag Highlight](https://leboncoin.github.io/spark-android/images/com.adevinta.spark.tags_TagDocumentationScreenshots_highlight.png)
  *
  * @param modifier Optional modifier for the badge container
  *
- * @see TagHighlightBadge
+ * @see Tag.HighlightBadge
  */
 @ExperimentalSparkApi
 @Composable
-public fun TagHighlight(
+public fun Tag.Highlight(
     modifier: Modifier = Modifier,
 ) {
     BaseSparkTag(
@@ -81,15 +81,15 @@ public fun TagHighlight(
  *  Ensure that this component is being used with a End of life Remote Config so that it doesn't remain in
  *  production indefinitely.
  *
- * ![Tag Highlight](https://leboncoin.github.io/spark-android/images/com.adevinta.spark.tags_TagDocumentationScreenshots_tagHighlightbadge.png)
+ * ![Tag Highlight](https://leboncoin.github.io/spark-android/images/com.adevinta.spark.tags_TagDocumentationScreenshots_highlightBadge.png)
  *
  * @param modifier Optional modifier for the badge container
  *
- * @see TagHighlight
+ * @see Tag.Highlight
  */
 @ExperimentalSparkApi
 @Composable
-public fun TagHighlightBadge(
+public fun Tag.HighlightBadge(
     modifier: Modifier = Modifier,
 ) {
     BaseSparkTag(
@@ -117,7 +117,7 @@ public fun TagHighlightBadge(
 @Composable
 private fun PreviewTagHighlight() {
     PreviewTheme {
-        TagHighlight()
-        TagHighlightBadge()
+        Tag.Highlight()
+        Tag.HighlightBadge()
     }
 }
diff --git a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagIntent.kt b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagIntent.kt
index 330feface..1a7167573 100644
--- a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagIntent.kt
+++ b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagIntent.kt
@@ -29,18 +29,6 @@ import com.adevinta.spark.components.IntentColors
  * TagIntent is used to define the intent of the tag.
  */
 public enum class TagIntent {
-    /**
-     * Used to match default color of such UI controls as toggles, Slider, etc.
-     */
-    @Deprecated(
-        message = "Basic has been removed with the rebranding, use Support instead",
-        replaceWith = ReplaceWith("TagIntent.Support"),
-        level = DeprecationLevel.ERROR,
-    )
-    Basic {
-        @Composable
-        override fun colors(): IntentColor = IntentColors.Support.colors()
-    },
 
     /**
      * Used to make UI component visually accentuated.
diff --git a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagOutlined.kt b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagOutlined.kt
index 9616e38c5..fb94b0002 100644
--- a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagOutlined.kt
+++ b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagOutlined.kt
@@ -61,7 +61,7 @@ public fun TagOutlined(
         colors = colors,
         modifier = modifier,
         border = BorderStroke(
-            TagDefaults.OutlinedBorderSize,
+            TagTokens.OutlinedBorderSize,
             colors.contentColor,
         ),
         leadingIcon = leadingIcon,
@@ -101,7 +101,7 @@ public fun TagOutlined(
         colors = colors,
         modifier = modifier,
         border = BorderStroke(
-            TagDefaults.OutlinedBorderSize,
+            TagTokens.OutlinedBorderSize,
             colors.contentColor,
         ),
         leadingIcon = leadingIcon,
@@ -140,7 +140,7 @@ public fun TagOutlined(
         colors = colors,
         modifier = modifier,
         border = BorderStroke(
-            TagDefaults.OutlinedBorderSize,
+            TagTokens.OutlinedBorderSize,
             colors.contentColor,
         ),
         leadingIcon = leadingIcon,
diff --git a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagTokens.kt b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagTokens.kt
index a1a0bc147..365b20d78 100644
--- a/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagTokens.kt
+++ b/spark/src/main/kotlin/com/adevinta/spark/components/tags/TagTokens.kt
@@ -21,10 +21,18 @@
  */
 package com.adevinta.spark.components.tags
 
+import androidx.compose.foundation.layout.PaddingValues
 import androidx.compose.runtime.Composable
+import androidx.compose.runtime.ReadOnlyComposable
+import androidx.compose.ui.graphics.Color
 import androidx.compose.ui.graphics.Shape
+import androidx.compose.ui.text.TextStyle
+import androidx.compose.ui.unit.Dp
+import androidx.compose.ui.unit.dp
+import com.adevinta.spark.ExperimentalSparkApi
 import com.adevinta.spark.LocalSparkFeatureFlag
 import com.adevinta.spark.SparkTheme
+import com.adevinta.spark.tokens.highlight
 
 /**
  * Component tokens for tag components. Centralises all flag-driven token resolution so that
@@ -45,4 +53,45 @@ public object TagTokens {
         } else {
             SparkTheme.shapes.full
         }
+
+    /**
+     * The outlined tag's border size
+     */
+    public val OutlinedBorderSize: Dp = 1.dp
+
+    /**
+     * The size of a tag's leading icon
+     */
+    public val LeadingIconSize: Dp = 12.dp
+
+    /**
+     * The size of a tag's leading icon
+     */
+    public val ContentSpacing: Dp = 4.dp
+
+    public val contentTypo: TextStyle
+        @Composable
+        get() = SparkTheme.typography.caption.highlight
+
+    public val contentPadding: PaddingValues = PaddingValues(horizontal = 8.dp)
+
+    @ExperimentalSparkApi
+    public object Ai {
+        public val borderColor: Color
+            @Composable
+            @ReadOnlyComposable
+            get() = SparkTheme.colors.ai
+        public val containerColor: Color
+            @Composable
+            @ReadOnlyComposable
+            get() = SparkTheme.colors.aiContainer
+        public val contentColor: Color
+            @Composable
+            @ReadOnlyComposable
+            get() = SparkTheme.colors.onAiContainer
+        public val iconTint: Color
+            @Composable
+            @ReadOnlyComposable
+            get() = SparkTheme.colors.ai
+    }
 }